Anjuna Hotels is a collection of distinctive independent hotels catering for customers that demand great value and smart service.
- Anjuna Hotels specialises in the acquisition of independent owner-operated hotels and improving profitability through centralised management and distribution, capex investment and outsourcing of ancilliary offerings, such as food and beverage.
- The business objective is to become a leading independent hotel group that delivers above market returns to investor partners through its ability to realise untapped profit growth and add value through brand affiliation.
- With particular strength in revenue and distribution the focus is on maximising room income and market share.
Anjuna Hotels key strengths
- Proven success of the senior management team.
- Innovative products for locations under the radar of the major brands.
- Economies of scale not normally available to smaller independent hotels.
- A highly specialised central function with particular focus on hotel distribution, marketing and revenue control.
- A range of specialist services from property acquisition, interior design to sales and marketing services.
- Access to equity unavailable to the independent hotel owner.